Stoke-on-Trent City Council and Staffordshire County Council are funding a joint inward investment service with the aim of attracting in excess of 10,000 jobs over the next three to five years.
The service, which is launching a new website outlining the city and county offer, is aimed at attracting investment and assisting existing major companies to expand in the region.
The Make it Stoke-on-Trent and Staffordshire Investment Development Team will operate across the city and county and will incorporate the existing inward investment support in both areas.
The service aims to introduce innovative ways of marketing Stoke-on-Trent and Staffordshire to potential investors. The team will target companies in growth sectors in which Staffordshire and Stoke-on-Trent have a key selling point such as advanced manufacturing and medical technologies.
The move has been backed by the Stoke-on-Trent and Staffordshire Local Enterprise Partnership and is supported through a program of European Funding.
Councillor Mark Meredith, Stoke-on-Trent City Council cabinet member for economic development, said
The Mandate for Change is dedicated to supporting existing businesses and encouraging investment opportunities. By working together we will be able to maximise resources in order to promote Stoke-on-Trent and Staffordshire as open for business. The team will be focusing on key growth sectors to target investment and provide a red carpet service to potential investors.
The team, which will have an office in Stoke-on-Trent and Stafford, will see both councils working side by side to target and drive investment in the region. It will be responsible for
- marketing Stoke-on-Trent and Staffordshire
- supporting companies considering relocating or expanding to the area
- de-risking the investment process for companies committed to investing in the area
Maitland Hyslop, chair of the Stoke-on-Trent and Staffordshire LEP, said
Stoke-on-Trent and Staffordshire is a prime location for investment and it is important that we work together to maximise this potential. I look forward to supporting the team in their delivery of a prestigious red carpet service for the region.
Staffordshire County Councillor Ben Adams, cabinet member for economic growth and enterprise, said
Creating jobs and prosperity for Staffordshire and Stoke-on-Trent in this tough economic climate must be – and is – our top priority.
Staffordshire has a brilliant offer in terms of its support, environment and skills and our work across the regions is already paying off, which is why world-class companies such as Amazon and Jaguar land Rover have chosen Staffordshire for major operations.
But in a highly competitive global market we have to make the most of our potential. Through this new service, and by working in partnership across the region, we are better placed than ever to bring thousands of jobs to the county and city.
The service will be a one stop shop for businesses looking to grow or relocate to the region and will provide a red carpet service to make every step of the process as easy as possible. The service aims to build on the success for 2011 whereby Stoke-on-Trent and Staffordshire created in excess of 2,000 new jobs through inward investment.
More information on the team is available at www.makeitstokestaffs.co.uk or by calling the team’s one number on 0300 111 8005.